| The Asian Elephant Art & Conservation
Project (AEACP) is a non-profit organization dedicated to aiding
people in need and to saving the diminishing number of Asian
elephants left on our planet through its work with domesticated
elephants. The AEACP raises funds through the sale of artwork
created by elephants in order to generate money and create
awareness for the people and elephants of Asia.
The AEACP is a continuing work of art by
conceptual artists, Komar & Melamid. In its creation, Komar & Melamid brought
the idea of teaching elephants how to paint from US zoos to the
impoverished countryside of Southeast Asia, where the much needed
ban on logging in the late 80’s left the remaining few
thousand elephants and their caretakers out of work. The extensive
logging of the countryside and the explosion of the human population
in the area led to the destruction of much of the elephants’ natural
habitat, leaving them with no wild to return to. Thousands of
elephants and their lifelong caretakers were left without financial
support and have since been forced to beg for food on crowded
city streets. The Asian Elephant Art & Conservation Project is designed to help these surviving elephants and the people
that care for them. The project is grounded on the basis of art
functioning as charity, or art for the betterment of people as
a whole.
The idea of art as charity is a largely
original concept, although based in a long line of art rhetoric.
Back in the 1920’s,
Russian theorist, Chuzhak, coined the term, “life building” based
upon his studies of Alexandar Bogdanov’s Organizational
Theory of Art, in which Bogdanov theorized that art, as with
any human activity, is based upon organization. Art, Bogdanov
argued, was simply the organization of colors, lines, shapes,
medium, etc. Under this premise, Bogdanov claimed that art of
the future would involve the actual organization of people themselves,
hopefully for the betterment of those peoples’ lives.
During the 60’s and 70’s these
concepts of “life
building” were revived in the works of German artist,
Joseph Beuys, in what he called, “social sculpture.” His
works as well as the French Situationists ideas of artistic
intervention were based upon the concepts of Russian Constructivism.
Komar & Melamid’s
Asian Elephant Art & Conservation Project is a
continuation of this body of thought. The marketing and sales
of the elephants’ work
is the pure expression of basic Constructivist theories. The
major difference between this project and similar works by
artists such as Andy Warhol and Jeff Koons is that the AEACP
is not built on a ‘business’ model, but rather
as a full-fledged non-profit organization designed to better
the world in which we live.
The AEACP is not necessarily a vehicle for
social change, as Joseph Beuys may have envisioned, but does
function as a charity
designed to increase peoples’ consciousness and to help
those individuals in need. Money that is raised by the AEACP
is distributed to the people of Southeast Asia, in countries
such as Thailand, Cambodia, and Indonesia. The funds raised
through the sale of elephant art has real power to improve
peoples’ lives
as well as to improve the welfare of the world’s remaining
elephants. In order to accomplish our existing mission, we
need to expand our realm of influence and activity around the
globe.
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